About the Hotel and Tourism Management Course
The degree course in Hotel and Tourism Management is provided at the first (Bachelor of Hotel and Tourism Management) and Second (Master of Hotel and Tourism Management) levels of higher education. The Hotel and Tourism Management course at the International European University, Poland is an interdisciplinary program that equips students with the knowledge and skills necessary to succeed in the dynamic and exciting hospitality and tourism field. With the global travel and tourism industry experiencing tremendous growth in recent years, this course at the IEU, Poland provides an excellent opportunity for international students interested in pursuing careers in hotels, resorts, restaurants, travel agencies, event management, and various other sectors within the industry. The Hotel and Tourism Management course at the International European University, Poland is a great option for international students wanted to pursue higher education in the field of Tourism in an accredited and recognized European educational institution.
The curriculum of the Hotel and Tourism Management course at the International European University, Poland covers a wide range of subjects, including hospitality operations, tourism marketing, financial management, human resource management, event planning, food and beverage management, and sustainable tourism practices. The IEU, Poland students gain a comprehensive understanding of the various aspects involved in managing hotels, resorts, and other tourism-related establishments. One of the key aspects of the Hotel and Tourism Management course in Europe is practical training. The Hotel and Tourism Management program at European Business School emphasizes hands-on experience through internships in Poland and beyond its borders, industry placements, and real-world projects. This practical exposure allows the IEU, Poland students to apply their theoretical knowledge in a practical setting and develop essential skills required in the industry, such as customer service, problem-solving, leadership, and teamwork.
The Hotel and Tourism Management course at the International European University, Poland focuses on developing students’ business acumen. In addition to learning about the operational aspects of the industry, students are taught principles of management, marketing, finance, and entrepreneurship. This enables IEU, Poland graduates to understand the business side of hospitality and tourism, empowering them to make informed decisions and contribute to the overall success of an organization. The IEU, Poland students can participate in internships both in Poland and abroad, study tours, and other experiential learning opportunities to gain practical experience in the field.
Name of the specialty – Hotel and Tourism Management
Level of Higher Education – First (Bachelor of Hotel and Tourism Management) and Second (Master of Hotel and Tourism Management) level
List of specializations – Hotel Operations Management, Resort Management, Restaurant Management, Event Management, Travel and Tourism Marketing, Tourism Development and Planning, Hospitality Finance and Accounting, Revenue Management, Food and Beverage Management, Sustainable Tourism Management, Hospitality Human Resource Management;
The total amount of credits from the European Credit Transfer and Accumulation System – 240 credits;
The duration of studying – 4 years of full-time studying (Bachelor of Hotel and Tourism Management) and 2 years of full-time studying (Master of Hotel and Tourism Management).
Educational Process
The educational process at an International European University in Poland offering a Hotel and Tourism Management course involves a combination of classroom lectures, practical training, industry exposure, and research projects. The goal is to provide IEU, Poland students with a well-rounded education that equips them with both theoretical knowledge and practical skills necessary for a successful career in the field of Hospitality and Tourism. The Hotel and Tourism Management course at the International European University, Poland is a great option for international students wanted to pursue higher education in a European educational institution with accredited European curriculums.
Classroom lectures form the foundation of the educational process in the Hotel and Tourism Management course at the International European University, Poland. Students learn fundamental concepts, theories, and principles related to hotel and tourism management. They study subjects such as Hospitality Operations, Tourism Marketing, Financial Management, Human Resource Management, Event Planning, and Sustainable Tourism Practices. These lectures are delivered by experienced faculty members with expertise in the industry, ensuring IEU, Poland students receive up-to-date and relevant information. Practical training is a crucial component of the educational process in Hotel and Tourism Management courses at European Business School.
International European University, Poland has collaborations with hotels, resorts, restaurants, and other tourism-related establishments providing students with opportunities for internships and industry placements both in Poland and beyond its borders. During these practical experiences, students work under the supervision of industry professionals, gaining hands-on experience in various aspects of hotel and tourism operations. They rotate through different departments, such as front office, food and beverage, housekeeping, and sales, to gain a comprehensive understanding of the industry. In addition to internships, International European University, Poland organizes field trips and industry visits to expose students to different types of tourism businesses. Such visits allow IEU, Poland students to observe operations firsthand, interact with industry professionals, and gain insights into the day-to-day functioning of various establishments. It provides an opportunity to network with industry leaders and professionals, which can be valuable for future career opportunities. After graduation from IEU, Poland students will have such capacities:
- Proficiency in hotel and tourism operations
- Knowledge of hospitality industry trends and best practices
- Understanding of tourism marketing strategies
- Ability to develop and implement effective sales and promotional campaigns
- Competence in financial management and budgeting
- Skill in revenue management and optimizing hotel room rates
- Knowledge of food and beverage management principles
- Proficiency in event planning and management
- Ability to coordinate and execute conferences and conventions
- Understanding of sustainable tourism practices and environmental stewardship
- Knowledge of cultural tourism and heritage management
- Competence in managing customer relationships and providing exceptional guest experiences
- Skill in managing front office operations and guest services
- Ability to handle guest complaints and resolve conflicts
- Understanding of human resource management in the hospitality industry
- Proficiency in recruiting, training, and supervising hotel staff
- Knowledge of legal and ethical issues in hospitality and tourism
- Ability to conduct market research and analyze consumer behavior
- Competence in using technology for hospitality operations and marketing
- Skill in analyzing financial statements and making data-driven decisions
- Understanding of e-commerce and online booking platforms
- Knowledge of hotel design and space planning
- Ability to manage housekeeping and maintenance operations
- Competence in managing food and beverage outlets, including menu planning and inventory control
- Skill in crisis management and handling emergencies
- Understanding of the role of technology in revenue management and distribution channels
- Knowledge of international hospitality practices and cross-cultural communication
- Ability to develop and manage partnerships with tourism organizations and suppliers
- Competence in organizing and executing successful events and banquets
- Skill in developing and implementing sustainable tourism initiatives
- Understanding of customer relationship management (CRM) systems
- Knowledge of spa and wellness management principles
- Ability to develop and manage loyalty programs and customer retention strategies
- Competence in strategic planning and business development in the hospitality industry
- Skill in analyzing market trends and identifying new business opportunities
- Understanding of risk management and compliance in hotel and tourism operations
- Knowledge of crisis communication and reputation management
- Ability to apply data analytics to optimize hotel and tourism performance
- Competence in project management for hotel renovations and new property development
- Skill in entrepreneurship and creating innovative hospitality concepts
Compulsory Subjects
The curriculum covers a comprehensive range of subjects. The major subjects (or modules) are:
- Introduction to Hotel and Tourism Management
- Hospitality Operations Management
- Introduction to Tourism
- Principles of Marketing in Hospitality and Tourism
- Financial Management in the Hospitality Industry
- Human Resource Management in Hospitality and Tourism
- Food and Beverage Management
- Accommodation Management
- Front Office Operations
- Tourism Economics and Planning
- Sustainable Tourism Development
- Tourism Policy and Regulations
- Event Planning and Management
- Convention and Conference Management
- Tourism Marketing and Promotion
- Strategic Management in Hospitality and Tourism
- Hospitality Law and Ethics
- Revenue Management in the Hospitality Industry
- Cross-Cultural Management in Hospitality and Tourism
- Hotel and Resort Design and Development
- Tourism Research Methods
- Destination Management
- Restaurant Operations and Management
- Travel Agency Operations
- Leadership in Hospitality and Tourism
- Spa and Wellness Management
- Customer Relationship Management in Hospitality
- Hospitality Information Systems
- Global Tourism Trends and Issues
- Tour Guiding and Interpretation
- Tourism and Community Development
- Hotel Sales and Marketing
- Tourism Entrepreneurship
- Tourism Risk Management
- Hospitality Financial Analysis
- Strategic Marketing in Hospitality and Tourism
- Consumer Behavior in Hospitality and Tourism
- Hospitality and Tourism Analytics
- Customer Service Excellence
- Internship/Industry Placement (practical training)
Career Perspectives
After finishing the educational professional program of the specialty «Hotel and Tourism Management» specialists can perform professional work as:
- Hotel Manager
- Resort Manager
- Restaurant Manager
- Event Manager
- Travel and Tourism Consultant
- Tourism Marketing Manager
- Revenue Manager
- Sales Manager in the Hospitality Industry
- Convention and Conference Planner
- Destination Manager
- Spa and Wellness Manager
- Guest Relations Manager
- Food and Beverage Manager
- Front Office Manager
- Operations Manager in the Hospitality Industry
- Travel Agency Manager
- Tourism Development Officer
- Revenue Analyst
- Wedding Planner
- Airline and Airport Manager
- Casino Manager
- Cruise Director
- Golf Resort Manager
- Sustainable Tourism Specialist
- Hospitality Trainer/Instructor
- Tourism Researcher/Analyst
- Tour Operator
- Hospitality and Tourism Consultant
- Hospitality and Tourism Entrepreneur
- Theme Park Manager
- Cultural Tourism Specialist
- Hotel Asset Manager
- Travel Writer/Blogger
- Public Relations Manager in the Hospitality Industry
- Corporate Events Manager
- Sales and Marketing Executive in the Hospitality Industry
- Hospitality and Tourism Policy Analyst
- Revenue Management Consultant
- Tour Guide
- Hotel and Tourism Administrator/Coordinator
Career perspectives offer a diverse range of roles and opportunities for growth and advancement in the hotel and tourism industry after graduation from International European University, Poland. Graduates can explore different sectors, including hotels, resorts, restaurants, travel agencies, event management companies, government tourism agencies, consulting firms, and more. With the skills and knowledge acquired through a Hotel and Tourism Management course at the International European University, Poland, graduates are well-prepared to make a meaningful impact and thrive in their chosen career paths.
Why Obtain a Hotel and Tourism Management Degree in Europe?
If you’re looking to study Hotel and Tourism Management in Europe, the International European University in Poland is an excellent option for international students. Our Business School is consistently ranked among the TOP-10 Business Schools in Europe, and the quality of education is top-notch. Studying Hotel and Tourism Management at IEU, Poland offers a fantastic opportunity to obtain a high-quality degree from one of the best universities in the EU.
IEU, Poland international students gain access to award-winning teaching methods and internationally recognized qualifications used worldwide. Pursuing a degree in Hotel and Tourism Management from IEU, Poland involves practicing management skills through various classroom discussions, group activities, and individual assignments. Studying Hotel and Tourism Management at IEU, Poland equips students with the knowledge and skills necessary to succeed in the dynamic and exciting hospitality and tourism field.
Career Perspectives with Hotel and Tourism Management Degree in Europe
Pursuing a Hotel and Tourism Management Degree at the International European University, Poland can prepare you for various career opportunities in the public and private sectors. By gaining industry-specific knowledge, practical skills, business acumen, and a global perspective, IEU, Poland graduates are equipped to pursue a wide range of career opportunities in hotels, resorts, restaurants, travel agencies, event management, and other sectors within the industry.
Application Process for Hotel and Tourism Management in Europe
The application process for a Hotel and Tourism Management degree at International European University in Poland is easy and fast compared to other European Business universities. International students are provided with full support while collecting the necessary documents, submitting their application, and obtaining the Student Visa.
Rich Cultural Experience in Europe
International students of IEU, Poland are always amazed by Polish culture rich in history and tradition. Country discovery is always an eye-opening experience for students who have never left their home country before. Students have the opportunity to travel around Europe during their time abroad, which allows them to see how other cultures live and what they value most about life. Obtaining a Hotel and Tourism Management Degree abroad offers some unforgettable experiences students will never forget! For example: visiting museums or historical sites; tasting new foods from around the world; learning how people celebrate holidays differently; meeting new friends from all over the world who share similar interests, and many more!