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Business Administration

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    About the Business Administration Course

    The degree course of Business Administration is provided at the first (Bachelor of Business Administration) and Second (Master of Business Administration) levels of higher education. The Business Administration (BBA, MBA) program aims to provide international students in Poland with an in-depth understanding of how to operate a business successfully. A Business Administration study abroad program in Poland is a comprehensive, multidisciplinary program incorporating subjects ranging from Marketing and Accounting to Human Resources and Economics. ​​The Business Administration course at the International European University, Poland provides students with a solid foundation in business principles and practices, enabling them to analyze and solve complex business problems. This program prepares students to think critically, communicate effectively, and work collaboratively, which are crucial skills in the business world.

    With a strong emphasis on both theory and practical application, the IEU, Poland Business Administration course gives a comprehensive understanding of the critical components of International Business and Management, including management practices, information technology, and the global economy in a cultural context. By blending theoretical knowledge with hands-on experience and scientific methods, the Business Administration program provides students with a well-rounded education preparing them to meet the challenges and opportunities of the global business world.

    Name of the specialty – Business Administration

    Level of Higher Education – First (Bachelor of Business Administration) and Second (Master of Business Administration) level

    List of specializations – Finance, Accounting, Marketing, Human Resources Management, Operations Management, Entrepreneurship, Healthcare Management, Information Systems;

    The total amount of credits from the European Credit Transfer and Accumulation System – 360 credits;

    The duration of studying – 4 years of full-time studying (Bachelor of Business Administration) and 2 years of full-time studying (Master of Business Administration).

    Educational Process

    International European University in Poland Business School aims to provide international students with invaluable knowledge and experience in Business Administration using modern information technologies, software, and technical advancements. The IEU, Poland uses European study plans and curricula, modernized classrooms, reading rooms, and all necessary equipment to make the educational process more comfortable and effective. The educational process for a Business Administration course at the International European University, Poland involves a combination of classroom instruction, independent study, and practical application of knowledge and skills. In addition to lectures, students are engaged in class discussions where they can ask questions, clarify doubts, and share their perspectives on different topics. It helps the IEU, Poland students to develop a deeper understanding of the subject matter by exploring it from different angles.

    This course introduces students to the fundamental principles of Business Administration. It examines the factors leading to the successful administration of a business, and the leadership skills and behaviors necessary for achieving organizational goals and objectives. A Business Administration course offers international students the possibility to join internship programs, study abroad programs in Europe, and interactive online courses. IEU, Poland has its digital educational platform, which combines European Studying Curriculums and modern technical equipment. It helps IEU, Poland students quickly and easily learn new information required in their work process. University-renowned classrooms and reading rooms, IEU, Poland Library with thousands of books and scientific journals, and Digital IEU, Poland Library with access to electronic resources are freely accessible to students and staff at any time they need it..

    The Business Administration program at the International European University, Poland offers experiential learning opportunities, such as internships both in Poland and abroad, academic mobility programs, or consulting projects. These experiences provide the IEU, Poland students with real-world business experience and help them develop practical skills.

    After graduating students are able:

    • Collect and analyze data on market trends, consumer behavior, and industry competition to form business strategies.
    • Develop and implement marketing plans to promote products or services and increase brand awareness.
    • Manage financial resources, including budgeting, investment, and risk management.
    • Develop and maintain relationships with clients, customers, and stakeholders.
    • Lead and manage teams of employees to achieve business goals.
    • Plan and coordinate operations, logistics, and supply chain management.
    • Analyze and interpret financial statements and other business data to make informed decisions.
    • Identify and evaluate new business opportunities and assess their potential profitability.
    • Develop and implement policies and procedures to ensure legal compliance and ethical business practices.
    • Communicate effectively with employees, clients, and stakeholders through written and oral presentations.
    • Use technology and digital tools to optimize business operations and improve customer engagement.
    • Conduct market research to identify customer needs and preferences.
    • Develop and maintain effective negotiation and conflict resolution skills.
    • Adapt to changing business environments and emerging trends in the industry.
    • Use critical thinking and problem-solving skills to address business challenges and opportunities.
    • Manage human resources, including recruitment, hiring, and training of employees.
    • Develop and implement employee compensation and benefits programs.
    • Conduct performance evaluations and provide feedback to employees.
    • Develop and implement strategies for business growth and expansion.
    • Conduct risk assessments and develop risk management plans to mitigate potential threats.
    • Develop and implement sustainability initiatives to reduce the environmental impact of business operations.
    • Develop and implement strategies for corporate social responsibility and ethical business practices.
    • Identify and navigate legal and regulatory requirements for business operations.
    • Develop and implement strategies for crisis management and business continuity.
    • Use data analytics and business intelligence tools to inform business decisions.
    • Develop and maintain a personal and professional network to support career growth and development.

    Compulsory Subjects

    The curriculum covers a comprehensive range of subjects. The major subjects (or modules) are:

    • Financial Accounting
    • Managerial Accounting
    • Financial Management
    • Marketing Management
    • Operations Management
    • Organizational Behavior
    • Business Law
    • Corporate Finance
    • Business Statistics
    • Microeconomics
    • Macroeconomics
    • Strategic Management
    • International Business
    • Business Ethics
    • Human Resource Management
    • Information Systems Management
    • Supply Chain Management
    • Entrepreneurship
    • Leadership and Communication
    • Business Research Methods
    • Data Analytics
    • Digital Marketing
    • E-commerce
    • Investments
    • Risk Management
    • Corporate Social Responsibility
    • Project Management
    • Innovation Management
    • Sales Management
    • Consumer Behavior
    • Business Analytics
    • Corporate Governance
    • Business Modeling and Simulation
    • Decision-Making in Business
    • Global Business Strategy
    • Business Negotiations
    • Marketing Research
    • Managing Change in Organizations
    • Intellectual Property Law
    • Mergers and Acquisitions

    Career Perspectives

    After finishing the educational professional program of the specialty «Business Administration» specialists can perform professional work as:

    • Management Consultant
    • Financial Analyst
    • Marketing Manager
    • Human Resources Manager
    • Operations Manager
    • Investment Banker
    • Accountant
    • Sales Manager
    • Business Development Manager
    • Entrepreneur
    • Supply Chain Manager
    • Project Manager
    • Risk Manager
    • Data Analyst
    • Product Manager
    • Brand Manager
    • Retail Manager
    • Customer Service Manager
    • Management Trainee
    • Social Media Manager
    • Digital Marketing Manager
    • Business Analyst
    • Management Accountant
    • Logistics Manager
    • Corporate Trainer
    • Event Planner
    • Public Relations Manager
    • Market Research Analyst
    • Real Estate Manager
    • Government Administrator
    • Non-Profit Manager
    • Investment Manager
    • Health Care Administrator
    • Hospitality Manager
    • Sports Management
    • Media and Entertainment Management
    • Sustainability Manager
    • Information Systems Manager
    • Legal Advisor
    • Foreign Trade Manager

    Why Obtain a Business Administration Degree in Europe?

    If you’re looking to study Business Administration in Europe, the International European University in Poland is an excellent option for international students. Our Business School is consistently ranked among the TOP-10 Business Schools in Europe, and the quality of education is top-notch. Studying Business Administration at IEU, Poland offers a fantastic opportunity to obtain a high-quality degree from one of the best universities in the EU.

    IEU, Poland international students gain access to award-winning teaching methods and internationally recognized qualifications used worldwide. Pursuing a degree in Business Administration from IEU, Poland involves practicing business skills through various classroom discussions, group activities, and individual assignments. By studying Business Administration at IEU, Poland, students acquire the skills and knowledge to identify and evaluate new business opportunities.

    Career Perspectives with Business Administration Degree in Europe
    Earning a degree in Business Administration from IEU, Poland can prepare you for various career opportunities in the public and private sectors. Graduates can find work in Management, Finance, Marketing, Human Resources, and Operations Management. Graduates with a Business Administration degree from the IEU, Poland are in high demand across a range of industries, including Healthcare, Accounting, Technology, and Retail. Studying Business Administration at IEU, Poland can increase your earning potential and make you stand out in the job market.

    Application Process for Business Administration in Europe
    The application process for a Business Administration degree at International European University in Poland is easy and fast compared to other European Business universities. International students are provided with full support while collecting the necessary documents, submitting their application, and obtaining the Student Visa.

    Rich Cultural Experience in EuropeInternational students of IEU, Poland are always amazed by Polish culture rich in history and tradition. Country discovery is always an eye-opening experience for students who have never left their home country before. Students have the opportunity to travel around Europe during their time abroad, which allows them to see how other cultures live and what they value most about life. Obtaining a Business Administration Degree abroad offers some unforgettable experiences students will never forget! For example: visiting museums or historical sites; tasting new foods from around the world; learning how people celebrate holidays differently; meeting new friends from all over the world who share similar interests, and many more!

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